thought leadership
Articles
Here you will find a collection of our articles, posts and blogs covering everything from leadership and product management excellence to innovation and change management.
Your Complete Guide to Working with AI
Your Complete Guide to Working with AI Picture this: You're staring at a blank page. A cursor blinks at you, mockingly. A deadline looms....
The AI vs. Cow Showdown: Beyond Just Token Emissions
🐄 The AI vs. Cow Showdown: Beyond Just Token Emissions After exploring AI’s “gas mileage” in terms of tokens (and sharing a few...
Customer-Centered: A Product Manager’s Step-by-Step Guide to Achieving Remarkable Results through Customer Engagement 🚀
Customer-Centered Product Management Guide As product managers, we all know that working with customers is essential. But here's the...
Case Study: Product Strategy for Digital Transformation in Higher Education
Executive Summary Building a higher education product strategy. In the following case study, discover how Cengage Learning revolutionized...
Calculating Feature ROI: A Step-by-Step Guide for Product Managers 📊
Introduction💡 "How are you prioritizing your product features?" This was my first thought when a colleague asked me to write this article....
🔧 Escape the Tool Trap: Process Mastery for Product Management 🏗️
🔧 Escape the Tool Trap: Process Mastery for Product Management 🏗️ Picture this: You're a product manager tasked with bringing a...